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When The First Sentence Of a Video Doesn't Ring True, Why Keep Watching?

When The First Sentence Of a Video Doesn’t Ring True, Why Keep Watching?

I doubt you'll get past the first sentence. It's so blatantly false how could you be expected to watch something once you lose trust in it.
Volvo's Visionary Video

Volvo’s Visionary Video

Volvo's always been a brand that focuses on safety. In this video (and accompanying website and social media campaign) they take it a step further. Their vision now includes Volvo drivers AND those outside the car. Volvo's goal: “by 2020, no person will be killed, or seriously injured, by a new Volvo.”
A Smart Rx for Web Marketing

A Smart Rx for Web Marketing

Smart Rx for web #marketing. Facebook #ad links to @PillPack #website with perfectly embedded simple #video: https://t.co/3wPvFS1qhe — YouTubeTuesday (@YouTubeTue) April 18, 2015
A Beautiful Argument for Riding a Bike: #ShedTheMonster

A Beautiful Argument for Riding a Bike: #ShedTheMonster

lovely case 4 riding a bike from @peopleforbikes https://t.co/s1cLvO7SZU BTW, way more @facebook views vs @YouTube. h/t @patrickmbrady — YouTubeTuesday (@YouTubeTue) April 18, 2015
Solid (If Slightly Glib) Content Marketing from Uber

Solid (If Slightly Glib) Content Marketing from Uber

solid #contentmarketing from @Uber https://t.co/3Hmi4xisTJ #SixthStar — YouTubeTuesday (@YouTubeTue) April 9, 2015
Fantastic Deadpan

Fantastic Deadpan

#fantastic #deadpan @rickygervais @Optus @NetflixANZ http://t.co/nSHEASHSSw — YouTubeTuesday (@YouTubeTue) March 28, 2015
You Can't Skip This Ad Because It's Already Over

You Can’t Skip This Ad Because It’s Already Over

1 of 4: #preroll #video #advertising done right by @GEICO "You can't skip this ad because it's already over" http://t.co/58xyWcdyem — YouTubeTuesday (@YouTubeTue) March 4, 2015 2 of 4: #preroll #video #advertising done right by @GEICO "You can't skip this ad because it's already over" http://t.co/MNysJ21IMd — YouTubeTuesday (@YouTubeTue) March 4, 2015 This one a...
The Beauty of Google's Project Loon

The Beauty of Google’s Project Loon

Lovely hand-drawn animations in this #projectloon video from @google https://t.co/9lLVNKsv7G — YouTubeTuesday (@YouTubeTue) March 3, 2015
The Magical Fruit

The Magical Fruit

#beans http://t.co/TVCnQ8b6Yo and the making of http://t.co/gERE1fHior #notforastronauts #astronauts @Cinesite — YouTubeTuesday (@YouTubeTue) March 3, 2015
Get Shorty

Get Shorty

#video promoting @shortyawards is really great until 01:30 when #tech titans start talking https://t.co/svcZkUtEbR #youtubetuesday — YouTubeTuesday (@YouTubeTue) March 2, 2015
WTF?

WTF?

Unconvincing #advertising. In fact, WTF? http://t.co/jRfbfCUiVA #magazine #print #digital — YouTubeTuesday (@YouTubeTue) February 27, 2015
TL;DW (Too Long, Didn't Watch)

TL;DW (Too Long, Didn’t Watch)

hahaha these are so short i need to share a playlist of them with you https://t.co/tAISE9Ad3h h/t @Scobleizer — YouTubeTuesday (@YouTubeTue) January 28, 2015
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